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ESPN’s live telecast of the second round of the Masters Tournament at Augusta National Golf Club on Friday, April 6, earned a 2.9 overnight rating, an increase of 55 percent over the Friday rating in 2017 and up 27 percent over the 2016 Friday rating.
The rating was ESPN’s best on Friday since a 3.3 in 2013 and tied for the third-best Friday rating since ESPN began airing the Masters in 2008. The Friday telecast in 2017 earned a 1.8 overnight rating while the 2016 Friday telecast earned a 2.3 overnight rating.
Friday’s telecast, which aired from 3 p.m. until 7:45 p.m., peaked between 6:15-6:30 p.m. with a 3.3 rating as Tiger Woods was playing the closing holes of his round.
The top 10 metered markets:
| Greenville, S.C. | 5.4 |
| Ft. Myers, Fla. | 5.1 |
| Orlando, Fla. | 4.8 |
| Louisville, Ky. | 4.8 |
| Tampa-St. Petersburg, Fla. | 4.5 |
| Greensboro, N.C. | 4.5 |
| Charlotte, N.C. | 4.2 |
| Buffalo, N.Y. | 3.8 |
| Jacksonville, Fla. | 3.8 |
| Indianapolis. Ind. | 3.8 |
Also yesterday, SportsCenter at the Masters, which aired from 10 a.m. until 3 p.m. with expanded quick-turnaround highlights and analysis of in-progress play, earned a 0.6 metered market average, up 200 percent over the 0.2 rating from the same time last year.
ESPN’s live Masters coverage ended Friday but SportsCenter and ESPN.com will continue to report from the Masters throughout the weekend.
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