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MNF Titans-Cowboys photos via ESPN Images
ESPN’s NFL Programming
MNF Viewership is Up Three Percent Season-To-Date
Last night’s Monday Night Football game (8:13-11:14 p.m. ET) – a Tennessee Titans’ 28-14 victory over the Dallas Cowboys and the first Cowboys telecast for new MNF analyst Jason Witten – averaged 12 million viewers across ESPN, ESPN2 and ESPN Deportes, according to Nielsen. This is an increase of six percent vs. last year’s week 9 game.
ESPN won the night among all networks, broadcast or cable, in households, viewers and all key male and adult demos (18-34, 18-49, 25-54) for the ninth straight week this fall. Titans-Cowboys was also the highest-rated telecast of the night across all broadcast and cable networks among those same categories.
- On ESPN, Titans-Cowboys averaged a 7.2 US household rating and 11,787,000 viewers. The telecast peaked from 9:15-9:30 p.m. ET with an 8.0 US household rating and 13,069,000 viewers.
- On ESPN2 and ESPN Deportes, Titans-Cowboys averaged an additional 169,000 viewers. Titans-Cowboys was the most-watched MNF game on ESPN Deportes in two years (since Houston-Oakland in Nov. 2016).
Local markets: In Nashville, the game delivered a 9.2 rating on ESPN and an 18.8 rating on WKRN-ABC, for a combined 28.0 rating in the market. In Dallas-Ft. Worth, the game delivered an 8.6 rating on ESPN and a 17.5 rating on WFAA-ABC, for a combined 26.1 rating in the market.
The top metered markets (not including those of the competing teams): San Antonio (16.3), Austin (14.8), New Orleans (14.0), Norfolk (12.9), Houston (12.3), Albuquerque-Santa Fe (12.1), Richmond-Petersburg (11.7), Memphis (11.4) Kansas City (10.7) and San Diego (10.3).
Postgame SportsCenter with Scott Van Pelt – Up 25 Percent
Last night’s postgame edition of SportsCenter with Scott Van Pelt averaged 3,097,000 viewers, which is an increase of 25 percent vs. last year’s comparable show.
Season-to-date: MNF on ESPN is up three percent vs. last year, averaging 11,418,000 viewers.
Week 10 on ESPN’s MNF: the San Francisco 49ers host the New York Giants on Nov. 12 at 8:15 p.m. ET.
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