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Businessman Tom Steyer has spent more than three times as much as his closest competitor, Sen. Bernie Sanders, with Steyer’s campaign at nearly $20 million on TV ads and just under $1 million on Facebook ads,
The Sanders campaign spent $5.9 million on TV ads and $163,000 on Facebook ads.
Former South Bend, Indiana, Mayor Pete Buttigieg is in third, with nearly $4 million on TV ads and about $412,000 on Facebook ads.
The TV ad spending covers Jan. 1 through the week of Feb. 4 and the Facebook spending covers just March 30, 2019 through Feb. 1.
Notably, there’s been a rush of outside spending in this primary — groups supporting Joe Biden, Deval Patrick, and Buttigieg have combined to spend over $4 million on New Hampshire advertising.
The pro-Patrick super PAC, Reason To Believe, is leading the way with $1.8 million on TV ads; VoteVets, supporting Buttigieg, is spending $1.6 million on TV ads; and the pro-Biden super PAC, Unite The Country, is spending $722,000 on TV ads. The pro-Andrew Yang group, Math PAC, has spent $139,000 on TV ads.
Biden’s campaign has spent little on New Hampshire advertising, at under $100,000 in TV ads and a little over $42,000 on Facebook ads. That’s far less than lower tier contenders like Tulsi Gabbard ($1.2 million) and Deval Patrick ($107,000).
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