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I often get asked this question by other entrepreneurs; “How did you get to do a TEDx talk?” My answer is simple, I pitched my idea, and after submitting my speech to the TEDx committee, I was selected as a speaker. Here are strategies you can use to share your idea and how to avoid the mistakes that I made that almost prevented me from reaching the TEDx stage.
How to Land a TEDx Talk
Shoot your shot
My goal in 2018 was to give a TEDx talk. I thought I had my talk figured out. My first talk was going to cover utilizing the power of innovation to help prevent military veteran suicides.
Although I considered myself a subject matter expert, having recently developed an award-winning mobile application that helps veterans access life-saving resources, my talk wasn’t well thought out. I pitched a local TEDx event and made it to the top seventh pick. However, I was not selected to speak and was encouraged to pitch the following year again. I was devastated, to make it that far and not have an opportunity to share my ideas.
Rather than soaking in despair, I kept the TEDx goal on my whiteboard hoping to have the opportunity to pitch my idea for another TEDx conference. In speaking with a colleague in the industry, I randomly shared an idea that I wanted to talk about. To my surprise, my colleague said my idea was a great topic to speak about and advised me to send in a speaker proposal for a TEDx event —”Shoot my shot” were her exact words. To my amazement, I was finally selected as a TEDx speaker.
Develop your idea
The TEDx organizers develop a theme for every TEDx event. Your speaking topic should reflect the theme of the event. Alter your TEDx pitch around the theme and you stand a better chance of securing your spot on the TEDx stage. TEDx themes are readily accessible on their event website.
If TEDx has been your goal, continue to stay encouraged. You never know who you will meet and present an idea to that might end with you speaking on the TEDx stage.
Jeff Shuford
Jeff Shuford is a nationally syndicated columnist whose monthly column appears in more than 44 regional newspapers. Shuford is one of fewer than five millennial African-American syndicated columnists in the United States, and one of the country’s youngest syndicated columnists overall.
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