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Sunday’s thrilling NCAA Women’s Basketball National Championship game, which saw Baylor defeat defending champ Notre Dame (6 p.m. ET, ESPN), averaged a 2.2 overnight rating, up 11% from 2018. The matchup peaked with a 3.4 rating in the final minutes of the game.
The Women’s Final Four (semifinals and championship game) averaged a 1.6 rating, which is up 8% from last year.
Local Markets
Last night’s game saw record-setting ratings in local markets. Austin averaged a 4.4 rating, the highest-rated game since the 2012 championship game, which also featured Notre Dame and Baylor. Chicago had its highest-rated women’s college basketball game this season, with a 1.6 rating. Tampa, the host city, averaged a 3.1 local rating. Top ten markets were:
Rank | Market | Rating |
1 | Hartford & New Haven | 6.8 |
2 | New Orleans | 4.7 |
3 | Portland, Ore. | 4.5 |
4 | Austin | 4.4 |
5 | Indianapolis | 4.1 |
6 | Louisville | 4.0 |
7 | Columbus, Ohio | 3.8 |
Dallas-Ft. Worth | 3.8 | |
9 | Cincinnati | 3.7 |
10 | Norfolk-Portsmth-Newpt Nws | 3.6 |
The Final Four weekend concluded a month-long tournament full of upsets, buzzer beaters and down-to-the-wire matchups, on par with last year’s postseason average.
Viewership details will be available later this week.
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