Richard Barry, CEO of Tru Kids Brands and former global chief merchandising officer at Toys “R” Us, plans to open at least two Toys “R” Us stores this year, according to a person familiar with Barry’s plans.
Tru Kids Brands’ owners won the rights to the Toys “R” Us brand last October. They also took over the former company’s other assets and brands including Babies “R” Us, Geoffrey the Giraffe, and Imaginarium.
“We’re definitely coming back in 2019. At minimum two stores. There’s more planned for 2020,” the person said. The new stores will be smaller than Toys “R” Us’ old stores and “experiential,” the person added.
Barry pitched his plans for Toys “R” Us at a recent conference in Las Vegas, said Isaac Larian, the billionaire toy executive behind Bratz dolls and Little Tikes toys.
“They’re considering opening two stores to begin with and then go from there. I hope they’re successful,” he said. “There is a need for an independent toy chain in the US, whether it’s Toys ‘R’ Us or something else.”
more recommended stories
In this crippled part of the Bahamas, US medics can smell more bodies than they can find
More than two weeks after Hurricane.
Army recruit dies before training exercise in South Carolina
An 18-year-old Army recruit at Fort.
Growing divide shows ‘electability’ question isn’t going anywhere (opinion)
We’ve experienced the peaceful transfer of.
Barron Hilton, hotel magnate and AFL founder, dies at 91
Barron Hilton, a hotel magnate who.
2020 Democratic hopefuls dance their way into Iowa Steak Fry
The Steak Fry marks just the.
Greek authorities arrest suspect in connection to 1985 hijacking of TWA flight
A 65-year-old man linked to the.
Iowa poll: Elizabeth Warren surges and Joe Biden fades in close race
Although neither candidate holds a clear.
4 die after bus with Chinese tourists crashes in Utah
A tour bus carrying 30 Chinese.
She fled North Korea for a better life. She died with her young son in an apartment in Seoul
“Bring back our Sung-ok!” they chanted.
Hong Kong protesters, police face off in renewed clashes
Protesters in Hong Kong threw gasoline.