The FaceApp episode highlights how, after more than a year of high-profile privacy scandals in the tech industry, consumers still don’t adequately scrutinize services before handing over their sensitive personal data. At the same time, it’s a reminder of how little we understand how companies collect our information and what rights they have to it.
What remains concerning, however, is the language in the app’s terms of service. In one densely-worded section, the company informs users that they “grant FaceApp a perpetual, irrevocable, nonexclusive, royalty-free, worldwide, fully-paid, transferable sub-licensable license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly perform and display your User Content and any name, username or likeness provided in connection with your User Content in all media formats and channels now known or later developed, without compensation to you.”
And yet, we keep sharing first and asking questions later, if we ask them at all.
In between FaceApp’s first brush with virality and its explosion in popularity this week, there have been a number of tech privacy scandals, any one of which should arguably have been enough to make people at least reconsider how much information they share with tech companies.
Tech companies certainly deserve criticism for their data privacy practices, but so do we.
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